Promotional Handout

Hand ‘Em Out: Real Estate Flyers

Every regular consumer has had an experience of walking around a commercial establishment. Afterwards they find themselves furnished with a flyer or brochure of some product or service. More recently, real estate flyers have gone from a rare few to becoming the huge majority of flyers being handed out in these commercial establishments. It may be safe for you to deduce, as a real estate agent, that this trend is a result of an inherent efficacy of the system.

And this isn’t too far the target either. Indeed, real estate promotional materials serve a huge purpose on-site, in home shows, and even in commercial establishments frequented by potential buyers. At the end of the day, these flyers have become handy and powerful marketing tools for real estate agents like you and just how and why that is so will be clarified further down.

Let’s first take a look at promotional flyers being distributed to the general public in places frequented by huge volumes of people. Typically you hand out your flyers to reputable looking people who are most likely to have the means and capacity to purchase a piece of real estate. While it may seem to the untrained eye that at that very level you are already discriminating against others who may potentially buy real estate but weren’t given flyers, never remove the inherent characteristic of these promotional handouts: they are both compact and easily transferable.

What does this mean? While your regular promenade-walker or mall aficionado may not be interested in buying real estate enough to visit an agent and browse through catalogues, a real estate promotional flyer allows him or her to bring this brochure home and ponder over it for a time. A brochure featuring the best assets of the home being advertised, as well as sufficient information as to where to contact an agent may in fact be enough to convince a non-buyer to consider buying a piece of real estate. The power of suggestion here is strong, and because of the fact that this is a piece of marketing platform that the consumer can bring home, they are given more time to take into consideration the choice they can make.

Moreover, these promotional handouts are easily transferable between persons. One impressed recipient of the handout who is not interested in buying real estate may likely give the promotional handout to a friend who is.

The best thing here is this: you are using the power of word and mouth with the reliability of an information sheet that allows the person referring you to give the new lead complete information about how to get in touch with you. This translates to more solid leads.

On location, a promotional handout also allows for your prospective buyers to browse over the features of the house and its excellent qualities while they tour the facility. This means that they are given more time to take into consideration these winning qualities of the real estate even long after you’ve long mentioned them.

Moreover, they can bring home the handout and, with the help of pictures that truly communicate the property’s value, remind and reinforce the good impressions they may have gotten when they visited the property.

In home shows, promotional materials allow for your prospective clients to compare your offers to that of the next real estate agents. In these home shows, these clients are willing to make on-the-spot decisions about whom to leave their calling cards with, and a well created brochure just might win them over. After all, if your brochure contains a very convincing description of the property you are selling, and contains pictures that truly showcase the finer qualities of the property, you are definitely going to find those leads you want.

It is important to remember that the efficacy of these promotional handouts lie in how well you put the property on paper, or how well you market the property. This means that layout, pictures, and other inherent characteristics of the property should be showcased prominently in these handouts.

Given that these are already very effective in suggesting the acquisition of real estate, the best of all is that creating these brochures is relatively cheap in comparison to other methods of advertisement. Moreover, you can include in these brochures sufficient information about sales agent to whom these prospective clients can get in touch with.

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Lockboxes

Lockbox Opens to Leads

Lockboxes are tools used by agents of real estate to get a hold of keys of houses and properties that are listed as available for purchase. Lockboxes exist for the number one reason that it is an effective tool to ensure that only authorized agents could enter inside houses that are up for selling.

Lockboxes are called as such because that is what they are. Usually, these boxes are made out of metal and are attached to the doorknob in front of the house or any other secure area nearby. Inside this box is another smaller sized box. This is where the key of the house is located. This makes sure that no unauthorized strangers could freely come inside.

However, the lockboxes that are available now are more high-tech. Current lockboxes now contain a small microprocessor and utilizes an electronic key for it to be opened. This key would only be available if one is a member of a listing service. Each key holds a specially marked identifier. The agent who is a member of the listing service in their local areas are also assigned a unique and specific code that is highly personalized.

Only they could have access to this code as they are not allowed to give it to other listing agents.

The purpose of this is so that whoever enters, the microprocessor sort of records or makes a log as to who went inside the house as well as what time and date. This is an effective security tool for the homeowner. But primarily, lockboxes are there in order to make it easier to sell a house.

In the absence of a lockbox, the seller of the house would then be required to be present when a prospective buyer comes by along with his or her agent. Because of the lockbox, the seller’s presence becomes voluntary and not a requirement. Also, there is the question of security.

There may be instances wherein the seller might leave the door open after giving buyers a tour around the house. Via the lockbox, there is no second guessing as to who did such and such. The questions of who let the cat out or who left the water running in the kitchen sink is no longer an issue since the identity of the agent who comes and goes is immediately known.

This feature proved to be a relevant necessity during an instance in Kirkland, Washington almost four years ago when a real estate professional was apprehended following a series of burglaries from FOR-SALE residential houses that the particular agent visited. This agent had access to lockbox keys and, fortunately or unfortunately, this is the same tool that enabled the agent’s arrest. This system of lockboxes enabled the arrest of Kathy Troxel, via the trail of records she left.

The pioneer in the creation of an electronic type of lockbox was made possible by Supra Products, Inc. This was eleven years ago. Their company has its headquarters in Salem, Oregon.

More importantly, lockboxes are great avenues for showing off property and houses one is intent to sell. Newer features of certain lockboxes limit the access of anyone to only a specified time, day and hours. This is in case the seller requires privacy once in a while. More complex lockboxes have a feature wherein agents are required to call first before showing up in front of the house they are intent on selling.

Many real estate companies in the United States are using that most recent lockbox from Supra. The new application makes use of a handheld device that is connected to a larger network of information, including the most recent ones that are all related to real estate. This new palm-sized device is placed in a receptacle equipped with a modem. This new mobile device enables agents to have immediate access to updates on local real estate listings in their specific area. This new tool also provides maps and directions for driving and a roster of members to make it easy locating agents. This device is run by a battery made out of lithium. This device, while placed in the receptacle, is also being charged so there is no need to bring any back-up batteries.

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Press Release

Press Release Leads to Business

A successful real estate press release must be able to reflect a particular real estate company’s or real estate agent’s approach to real estate as well as reflect whether the company or agent is flashy, is concerned primarily with business or is downright friendly.

A press release does not in any way work like magic. It is actually a serious campaign which is created in order to bring about a desired and specific outcome. In the real estate world, that is leads, and more importantly sales. Actual purchase of a house and property is the best method to gauge how successful or not successful a particular or a series of press releases is.

Real estate companies put out a press release in varying forms and on varying occasions. Press releases should paint a good image of the company. Such is the case of the company Cendant wherein their October 2005 press release touted that the system they are using was able to gather valid leads of up to two hundred thousand which they were able to amply distribute to their real estate agents.

They also explained the process of how they came up with such numbers and how competitive is the system they are using, thus making them able to keep up with the market.

Taking advantage of the magic of press releases takes a lot of science. It is important to consider that when one is utilizing a Press Release Program, there really is no guarantee of anything miraculous happening. What a press release does is inform the public of what you as a real estate company or a real estate agent are doing and the various ways, means and forms that you are able to achieve your company’s objectives.

Usually, press releases are a means to get a message across as to any internal updates that a real estate company is undergoing or a real estate program, software, or offer that could benefit the company or the individual generating the press release as well as the reader or audience who will be reading it.

For example, a recent press release by a particular real estate company in Michigan has presented the new, advanced and highly efficient lockbox system currently being used by their real estate associates. This is the same type of system we discussed in the previous chapter.

The benefits their associates got from using the system was thoroughly explained as well as the benefits that their clients would have when they avail of their service. This was clearly outlined. What was clearly described as well was how efficient their system was in ensuring that only quality service is delivered.

A press release therefore should generate valid and relevant leads. Though the fact of the matter is that, simply getting your name and business out there does not automatically convert to business, it is therefore important that a press release offer both prospective buyers and sellers something free which is an offer that your potential clients will probably not get anywhere else. Putting this out will more likely increase your chance of being contacted, than offering something that people could get someplace else just as easily.

The best and greatest thing to offer and the chances of which this offer will be accepted are usually any written materials such as brochures, pamphlets, etc. Utilizing such materials is also an efficient way of putting your company and your skills out there. Use this avenue wisely, but do not abuse it either.

This should be detailed in the press release, but it is essential that you also take stock of the freebies you give out and the record of success. Which freebie generated more and which generated a lesser response.

It is also important that the reason why you are putting up free items or offers be thoroughly explained or at least be understandable to your prospective clients. Honesty and integrity is the best impression you can leave anyone. It beats any and all forms of press release. Make it clear and be sincere as well that the freebies you are handing out are not intended to immediately close a deal. It is so that you could acquire as much valid and relevant leads as you can which will be able to contact you at the soonest possible time.

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Fax

A Better Way of Finding Hot Real Estate Leads

If you’re a real estate agent, you must have said this more than once: “There has got to be a better way for finding leads.”

And you are not alone. Every single agent’s mind has crossed this idea for the simple reason that looking for leads is about the most tedious task there is in the real estate business. Unfortunately, it is also the first step in getting any business. Without leads, you would have no business at all.

You probably have had more than your fair share of frustration in building your network and exhaustion in creating as much connections to as many people as you can. You also probably worry over avoiding the $11,000 penalty that comes with the “Do-Not-Call” Rule. With this new rule alone, you’re probably asking yourself, how can you possibly find leads then, let alone viable ones?

Fortunately, there are solutions that address these concerns. They help you build an extensive network, maintain your contacts and save you from the DNC rule while getting you reliable leads that are a stone’s throw away from a closed deal.

This is called response marketing, which is getting buyers/sellers to respond to an ad you placed and having them initiate contact with you.

The fact that these buyers/sellers are responding to your ad puts them in a mindset ready to do business. This is a huge difference from cold calls where it’s usually a hit-or-miss when it comes to whether they want to do any business at all.

Another plus is that since these leads made the first contact, you are free to call them without having to worry about the DNC rule.

How does it work?

You start off by placing an ad that’s designed to make prospects want to respond to it. (More on this later.) You then provide a means for these prospects to contact you, usually in the form of toll-free numbers.

“Wait a minute,” you may ask. Will I be the one to answer each and every call that’s made? Wouldn’t I have to hire a whole lot of representatives to answer these calls for me?

The answer: Yes and No. The person who will answer the phone every time an ad respondent calls will be you – in the form of a recorded message. It is personal in that it is your voice the respondent hears. But it is detached enough to make it comfortable for the prospect since he/she does not have to worry answering probing questions during the first contact.

The respondent has the general options to leave you a voice message or even calling you directly through a call transfer feature. Should they want more to know more before they call you, they have immediate access to information you want to share through a fax-back option. This feature is particularly useful in sharing documents like company/personal profiles, floor plans, brochures, maps and even helpful tips in doing business in real estate.

By allowing your prospects access to such information at this level of ease makes them more inclined to do business with you. Experts and consultants in the industry have noted that nearly 75% of prospects end up transacting business with the agent they made first contact with. For an agent, that means doing what you can to make sure you’re the first person a prospect would call.

Every time a prospect calls your hotline number, you are notified right away of the call through your fax, email, cell phone and/or PDA. This immediate notification is essential since as mentioned before, leads will most likely transact with the first agent they come in contact with. The sooner you make your own response to theirs, the sooner you establish rapport, the more likely you will be able to close a deal.

And now, some words about your ads

The ads you place must be designed to compel a reader to call you first. You do this by offering something a prospect wants to have. The nature of being a prospect shows that they are interested to know more about the real estate business. So why not offer information you feel they need to know?

Also, make it clear how you can help your prospect. They’re more interested in that than reading about how you are one of the top sellers in your district. Showing that you can and want to help makes you more inclined to be called.

Same business, some new tools

The things mentioned above do not in any way replace the trusted methods of establishing rapport, conscientious follow-up and genuine character building. In the bigger picture, this accounts for the closing more than any other fancy tool.

Finding leads through these means simply save you the time and the effort in mining for new leads and allows you to devote your energies to more enriching tasks both for yourself and your prospects.

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Seminars

Mining Your Seminars for Real Estate Leads

The advantage of attending seminars goes beyond simply learning new things. As a businessperson, you probably have participated in your fair share of seminars and if you’ve been around long enough, you probably already know that these events are opportunities to establish new connections and strengthen existing ones.

What many may not realize is that events like seminars and conventions offer rich marketing potentials for your real estate business – potentials that are unfortunately often left untapped until the next time another seminar comes up.

What follows are some helpful tips in increasing the advantages you get from attending events like seminars by making a conscious effort to build a network, not just of mere acquaintances, but also of potential leads.

1. Cards – ask and you shall receive.

Think about it, when making a new acquaintance at a function, doesn’t it make you feel good that a person asks for your business card? It shows that this person thinks of you highly enough to want to keep in touch with you.

Thrusting your card out to every person you meet may not have the same effect. In fact, giving your card out without being asked for it shows presumption and pushiness on your part – something you don’t want people to be thinking about you as a real estate agent.

2. Talk less, listen more.

This is perhaps one of the most overlooked, yet essential skills in building connections that translates to leads. You may be so caught up in your own excitement about what you can do for people that you can end up monopolizing a conversation.

In a convention with a huge attendance, sometimes, a few minutes are all you get. Use that precious time to get more information from your fellow attendees but also taking care not to look like you’re conducting a thorough investigation.

Keep the mood light, but appropriately steer the topic towards conversation that probes for your contacts’ real estate needs – needs that you can perhaps address once the conference is over.

3. Remember to take down notes right away.

It’s all well and good if you can remember every single conversation you’ve had throughout the entire duration of the event. Unfortunately, for most, these can be easily forgotten or worse, interchanged for another.

The advantage of taking down notes right after a conversation is that important information regarding this new contact and his/her real property concerns are kept fresh. Jotting down a few lines at the back of their business card makes for an excellent reference system. When you call or write, it will impress them to see that you remember the conversation you had - showing you thought of them highly enough to remember what they said. This alone earns a lot of points in your favor.

4. Create categories

All this wealth of potential leads can become potential headaches as well if left unorganized. Remember that the acquaintances you make may not all be direct leads. Some may be good buyer/seller leads, while others may not be as such but can rather be rich referral sources.

Similar to taking down notes, categorize these contacts right away and save yourself the trouble to needing to recall what group they fall in several days after the seminar.

5. Follow up conscientiously.

With each day that passes, opportunities come and go so it is wise for you to cultivate these newly forged relations as soon as you can. Don’t wait a week after the seminar ends to begin following up your contacts.

With your well-annotated, organized collection of business cards, start with at least writing a friendly email to retouch the contact. Invite them to respond and to keep in touch.

Ask them if they’d be interested in joining your mailing list where you provide things like free and useful information on real estate concerns. Your willingness to share your skills will make you come to mind more when something about real estate comes up.

These are just some of the ways you can get the most out of the seminars you attend by mining it not only for head knowledge, but also for useful and potential leads.

Remember to be more than just being an attendee. Participate actively by interacting with your fellow attendees and conduct yourself exceptionally at all times. You may never know who’d be looking.

In the kind of business real estate agents are, your character has a lot of bearing on whether people will do business with you or not. These may seem like small measures but the results can return a whole lot more if you take the time to do them.

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Networking

Networking: Making Connections, Finding Leads

If someone could wave a magic wand and make the tedious task of finding leads a simple and easy task, you’d go for it, wouldn’t you? If you’re like most real estate agents, your answer would most likely be a resounding yes.

Why? Perhaps the high turnover of new agents and the rate they quit right after starting says a lot. Some experts note that 50% of new real estate agents give up within a year of starting, citing frustration despite all their efforts as one of the reasons for quitting. You may not necessarily want to quit. But the thought of wanting to make things easier as far as finding leads are concerned must have certainly crossed your mind.

You are also probably wondering how did those successful agents manage to be where they are and earn what they do in spite the difficulty of doing business in general now days? Maybe they’ve got great communication skills. They probably are one of those “born” salesmen that can sell anything. Or perhaps they’re just plain lucky.

Those may or may not be true, but one thing is for certain: Successful agents succeed because they’ve built and maintain an extensive network that ensures him/her that business will come in no matter what.

Seems easy? Yes and no. It is easy in that the act of networking is simply making a connection to a person who can lead you to several others. Also, you have to be the kind of person everyone wants to refer to his or her friends and acquaintances and THAT part takes work.

But once you establish that kind of network, you will find that the leads are reliable and are very likely to keep doing business with you. They may even throw more business your way. They will also be the most cost-effective leads because all it takes to generate a lead is only as much as you would spend on a personal phone call or well-written email/letter.

Getting started

That said, how do you start building a network that will work for you and give you leads you need? For one thing, it does NOT begin with printing out fancy business cards. It begins by working hard on building on a credible reputation for yourself and/or your agency. Be the kind of person that walks the talk. Think about it, would you rather work with a shady dealer or with someone who is genuine about everything he/she says and does?

People pick up not only the words you say but also more importantly, the way you say things. If they feel that you are simply after making profits out of their transaction, you’ve most likely lost the deal before you could negotiate it. Compare this with someone who shows a real concern for helping find the best deal possible and you’ll see why this kind of agent lasts longer than the hard-sell kind.

Listen more

Probing for usable information and leads is an art. An agent like you must be able to develop the skill in fishing out information from every conversation you take part in. Getting the information requires discipline on your part to listen more and talk less. That’s NOT to say you keep your words to a minimum, but rather, give your contact more opportunities to talk and listen to what they have to say.

If you need to speak, it is more to encourage the person to share rather than you interjecting a word to dominate the conversation.

Now, onto your business card…

Of course letting people know how they can reach you is an important part of doing business in real estate (or with any business for that matter). But it is more important for you to be asking for that information. After you build an initial rapport, politely ask for his/her contact information.

Don’t even think of handing out your card when it’s not asked for. At least, ask permission if you could give them your card just in case they need to inquire about anything regarding real estate. Thrusting out your card to a person who’s not asking for it is pretty much like saying, “Call me.” In dating, we find that pretty presumptuous. The idea doesn’t change when it comes to business.

Now that you’ve built a genuine and likeable persona and now that you have the information you need and the contacts to pursue the information with, you need to work on mining this information for leads.

Follow up with friendly correspondences. It helps to refer to your last conversation to open up your letters/calls. It is here where the benefits of listening come in. Your contact realizes you took the effort to remember what they said, and that speaks a lot about you.

Another plus in guiding the conversation towards something related to your business is that there is a logical take-off point for you to introduce your services and what you can do to help the person with their real estate concerns.

A genuine character and attitude, coupled with strategic probing and follow-up will get your network working for you and may give you leads that are as good as closed. It takes a lot of work, but the process is far more pleasurable than a cold call. You are connecting with someone who wants to connect back to you and may be willing to introduce you to their own network simply because they like you and the way you do business.

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Newsletter

7 Reasons Why Newsletters Get Good Real Estate Leads

Newsletters are publications issued by a specific real estate firm or real estate association geared towards a specific readership population, of a certain State, buyer preference or for the general real estate consumer. Such publications contain various information about the industry and related fields as well as information on new products and services that the specific firm or association is promoting. Here are the top seven reasons why you should use the real estate newsletter to find good real estate leads.

1. Free Information

Newsletters are free. For that reason alone, active real estate buyers and investors should be on the mailing list of major real estate firms and associations. Most newsletters will definitely have sections on "free tips" in the intent of firms to show that they have a genuine concern to help consumers and in a way, demonstrate their company’s expertise in the field. Such free articles are also a way to attract readers, and get them to read on to the sales pitches, which is the primary intent of issuing the newsletter. Nevertheless, anything that is free and informative at the same time should always be the searcher’s first stop.

2. Credibility

In general, newsletters have more credibility than the usual ads. The real estate firms that publish newsletters use it as a venue to establish their company’s leadership and authority in the profession. Thus, they most likely will publish reliable, well-researched and relevant market information, geared towards the benefit of the consumer, in order to maintain their credibility. Get historical real estate market trends, sound predictions and reliable leads through information in the newsletters.

3. In-depth Information

Real estate newsletter articles provide more in-depth information than real estate ads. The intent of real estate newsletters is to have a venue to better educate consumers about real estate details that are not covered in advertisements like construction quality assessment, safety, after move-in support, etc. Having such information will allow you to look into more details about the property that you intend to buy.

4. Financial Information

Aside from real estate leads, newsletters also provide other information that are related to the industry. Financial information such as mortgage rates, mortgage calculators and bank or lending institutions contact information are among the additional information that you can get from a newsletter. Occasionally, real estate newsletters will publish full-length articles on financial information such as “How to Compute Amortization” or “The Benefits of Refinancing.” Watch out for those articles and make sure to clip them for future use, unless you are into the habit of compiling the newsletter itself.

5. Locations

Aside from financial information, real estate newsletters also feature full-length articles and facts on hottest real estate locations as well as uncharted lands that have yet to join the boom. Depending on the profile of the property you intend to buy, such information will be beneficial for your search.

6. Seminars and Viewings

Information on real estate seminars and property viewings are also in newsletters. As a buyer, this is your opportunity to have first-hand experience on the property or the real estate firm without any financial commitment from your end. Most seminars and viewings are free, transportation and meals included and at times, discounts are handed out for the select who signed up. Now that’s one opportunity you should not pass up!

7. Testimonials

Testimonials are an essential part of real estate newsletters. Use such actual consumer experience to understand the capabilities and extent of service of the real estate firm. If, based on the published first-hand experience by actual customers, their profile or the rundown of their properties fit the portfolio of service you are looking for, then the company should be able to support you and give you good leads.

Modern day newsletters are already issued electronically; the e-newsletter, sent via e-mail or downloaded from the publication’s website, but offers the same useful real estate information without the hassle of piling paper. Whatever form you prefer, real estate newsletters are definitely promotional materials, but are of the informative kind. As a consumer, you should take advantage of all the available information, which can help you in the search for real estate leads.

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Referrals from Clients

Client Care Yields Real Estate Leads

Starting a real estate sales practice could be quite a risky business. Commonly, one would go days without closing a sale, receiving a phone call, and all the time the expenses and bills keep coming. However, success at real estate generally results out of maintaining fundamentals, such as: knowing all the information about your area or property, getting sales leads, and developing referrals.

One of the key aspects of real estate sales is the sales referral. Most prospective property buyers looking for a new home, office or any real estate, usually approach family, friends, and colleagues to ask for recommendations for a good broker. Also, most property owners or homeowners selling their real estate will go to the same network to ask for brokers who can help them sell a property. Unlike blockbuster lawyers or specialist doctors, there is no ready information available that calls out the skill and experience of a particular broker. So traditionally, referrals are done person-to-person and by word of mouth.

At first glance, it would seem like an unreliable way to build a business. But, if a broker knows his business and his properties well, all it would take is a few successful real estate sales to “referred” customers, and his sales would start to pick up momentum. Referrals to brokers are more significant because they could give direct contact to someone seriously considering buying a property. This gives a real estate practitioner access to his main target market, whereas regular advertisements through the media would have a very wide audience, but not the actual people wanting to buy homes or properties. In terms of marketing, a referral is like a slam-dunk promotional lead.

It is good that real estate referrals are such a “direct-to-market” lead. Because there is another aspect to the business: Property acquisitions are almost always the one most expensive purchase that a family would make. So, although referrals give you persons interested in buying a home or property, buying decisions are not always quick or a sure thing. The sheer cost, location, design, need for repairs or renovations, ease of mobility or transport, and a multitude of other decisions are considered before a buyer commits to a house.

But then, after all this consideration, when a broker manages to deliver a satisfactory sale to a buyer, then the broker will be awarded with a wider and perhaps more enthusiastic referral to other potential homebuyers. This would widen your referral network, and expand your file of potential contacts for referrals.

The high price of your product also means that even if only a fraction of your referrals translate to actual sales, the income and commission from these sales are already considerable. Maturing in the business will teach a broker the ways of cultivating and screening referrals to further improve sales and growth.

Therefore, we should understand what most successful realtors and brokers know -- that Real Estate is a business of relationship. Regardless of the current external or economic conditions, the most adaptable method of generating ready revenue is through building a real estate business by developing relationships to cultivate referrals.

Several strategies or techniques can be used to build a strong referral-based sales business. But when you look closely, all these require that you stay in touch with your network regularly, preferably once a month.

It would be most helpful to plan out different methods of maintaining contact with your network on a monthly basis. The different ways of keeping in touch are: personal visits, telephone calls, handwritten notes or short letters, periodic newsletters, news and updates through email, client thank-you cocktails or parties, sending postcards, sending birthday/special greeting cards, organizing house-warming events, promos or contests.

The best practice is to try combinations of these contacting techniques, tailor-fit to your personality and the background of the particular contact.

As well as staying in touch, you need to be mindful of the following aspects of your referral business:

-Organizing contact files by priority

-Creating and maintaining a network management system

-Studying the best way of asking for referrals

-Not using standard all-purpose solutions

-Setting your goals and planning a budget

-Memorize figures and numbers

-Organize your time

-Hire an assistant

-Engage a business coach

The real estate business is also a customer care business: take care of all your referrals and grow your real estate business by getting more real estate leads

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